Aldrin Stellus is a DesignOps specialist and multi-brand design-system architect with a decade spent elevating digital products across the Middle East, India, and North America. At ATC Marketing he leads the entire UI/UX and web-development practice—owning design systems, prototyping standards, and front-end frameworks to ensure every website and app ships fast, scales cleanly, and delights users. Prior to ATC, Aldrin shaped design guidelines for enterprise software at American Technology Consulting and built component libraries that now power dozens of client sites and SaaS dashboards.
Core Expertise
End-to-end UI/UX Strategy & Product Design
Multi-Brand Design System Governance (Figma, Storybook)
Front-End Development – React / Next.js, Tailwind, WordPress headless
DesignOps & Agile Collaboration (Scrum / Kanban)
Rapid Prototyping, User Testing & Iteration
What I Bring to the Table
Design-System Discipline: reusable components slash dev time and create visual harmony across brands.
User-Centric Approach: data-driven wireframes and UX audits translate to higher engagement and lower bounce rates.
Code-Savvy Creativity: bridges the gap between designers and developers, preventing hand-off friction.
Global Perspective: experience launching products for audiences in the UAE, India, and North America ensures culturally attuned interfaces.
Process Optimisation: implements DesignOps workflows that cut revision cycles by up to 40%.
Career Highlights
Rolled out a cross-platform design system adopted by five ATC Ventures products, reducing new-feature build time by 35%
Led the UX overhaul of a B2B SaaS dashboard, boosting task-completion rates from 68% to 93%.
Implemented automated Lighthouse and Axe audits in the CI/CD pipeline, driving Core Web Vitals “green” scores across all client sites.
Spearheaded a Figma-to-Storybook sync process that eliminated 250+ design–dev inconsistency issues in the first quarter post-launch.
Mentor to a 10-member UI/UX guild, running weekly design critiques and upskilling sessions on interaction patterns and accessibility.
