Digital Advertising

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Digital Advertising
In today’s pay-to-play landscape, effective digital advertising is the fastest way to place your brand in front of high-intent audiences—and convert attention into revenue. ATC Marketing builds full-funnel ad ecosystems across Google, Meta, YouTube, Amazon, and LinkedIn that unite data, creative, and automation for predictable growth.
From granular keyword bidding to algorithm-friendly creative, our media strategists, copywriters, and analysts collaborate in real time to reduce wasted spend and amplify return on ad spend (ROAS). Whether you’re looking to launch, scale, or optimize, we turn every impression into an insight—and every insight into profit.

Channels & Tactics We Deploy

Channels & Tactics

Our 7-Step Paid Media Framework

STEP

01

Deep-Dive Discovery

Audit historical data, competitors, and ICP pain points.

Deep-Dive Discovery
Channel & Budget Mapping

STEP

02

Channel & Budget Mapping

Align funnel stages with the most efficient platforms and allocate spend by projected ROI.

STEP

03

Copy Development

Craft thumb-stopping visuals and conversion-centred messaging tailored to each placement.

Copy Development
Technical Setup

STEP

04

Technical Setup

Build campaigns, audiences, and conversion events; implement end-to-end tracking in GA4 and ad platforms.

STEP

05

Launch & Learn

Roll out campaigns in controlled phases, gathering benchmark data within the first 7–14 days.

Launch & Learn
Ongoing Optimisation

STEP

06

Ongoing Optimisation

Daily bid adjustments, keyword pruning, creative refreshes, and audience refinement to drive down CPA.

STEP

07

Reporting & Scale

Transparent dashboards, actionable insights, and budget re-allocation toward top-performing segments.

Reporting & Scale

FAQs

We handle Google, Microsoft, Meta, YouTube, LinkedIn, X, Amazon, and demand-side platforms like DV360—selecting only the channels that match your goals and budget.

Most clients see meaningful traction within the first 30 days, with campaigns hitting peak efficiency around weeks 6–8 as machine learning and iterative testing kick in.

Both. We can audit and optimise your current setup or build new, clean account structures if legacy data is holding performance back

Primary KPIs typically include ROAS, CPA / CPL, and revenue lift. We configure custom dashboards so you can track every metric in real time.

We recommend at least USD 3 000 per channel per month to gather statistically significant data, but we’ll tailor a plan that fits your resources and growth targets.

Need something else?

We’d love to hear from you! Whether you have questions, need support, or want to discuss a project, feel free to reach out.