Content Writing

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Content Writing
Content is the connective tissue between your brand and every audience touchpoint—whether it’s an in-depth blog post, a punchy ad headline, or a CTA-driven email. At ATC Marketing, we merge journalistic storytelling with SEO science to create words that rank, resonate, and revenue-generate.
Our writers, editors, and strategists work hand-in-hand with designers, SEOs, and paid-media specialists, ensuring every piece of copy is on-brand, search-optimised, and conversion-ready—no fluff, no filler, just business-building language.

What We Deliver

Our 6-Step AI Agent Process

STEP

01

Research & Briefing

Keyword and audience intent analysis, competitor benchmarking, outline approval.

Research & Briefing
Drafting & SEO Integration

STEP

02

Drafting & SEO Integration

Craft copy with natural keyword placement, engaging hooks, and clear CTAs.

STEP

03

Editing & Quality Control

Senior editors fact-check, proof, and align tone with brand guidelines.

Editing & Quality Control
Design & CMS Implementation

STEP

04

Design & CMS Implementation

Collaborate with design/dev teams to ensure copy fits flawlessly into layouts and schema markup.

STEP

05

Publish, Measure, Optimise

Track rankings, engagement, and conversions; refresh content to maintain top-of-SERP performance.

Publish, Measure, Optimise

FAQs

We start with a tone-of-voice workshop and brand-style questionnaire, then create sample copy for sign-off before full production.
Yes—our SEO team conducts keyword gap and intent analysis, providing a data-backed content calendar that feeds directly into writing briefs.
Absolutely. We audit legacy assets, identify quick-win refreshes, and repurpose high-performing pieces into new formats like infographics or videos.
Standard articles (1,000–1,500 words) are delivered within five business days; larger assets such as e-books or website overhauls follow an agreed project timeline.
We track organic traffic growth, keyword rankings, engagement metrics (time on page, bounce rate), and goal conversions—reporting via real-time dashboards.

Need something else?

We’d love to hear from you! Whether you have questions, need support, or want to discuss a project, feel free to reach out.